This varies by industry.
Some marketers mail their lists every day. Others 2-3 times per week. And many mail their lists once a week or less.
The fact is, there are many different frequencies of mailing. What works for one marketer might not work for you.
Why? Because each list is unique. Each list responds to different things. So it’s difficult to say that a certain frequency of mailing works better than another.
While each list responds differently, there is ONE thing that is always consistent:
The more often you email your list, the more sales you will make.
But emailing your list more often doesn’t mean you’ll always send them sales emails.
In The AI Email Machine, I’ll be showing you how to write a combination of different emails.
We’re talking curiosity emails, story emails, newsworthy emails, celebrity emails, and more. All with unique hooks, stories, and angles to keep your subscribers engaged along the way.
The bottom line?
You’ll need to test different mailing frequencies with your own list and see what works best for you.
If you’re just starting out, I suggest emailing your list 1-2 times per week at first. Then, as your list grows and you have more products to offer, you can start to increase the frequency of your emails.